The Curly Confidence Guide

5 Secrets Every Curly-Haired Client Should Know Before Their Next Appointment 🌟

Created by the curl specialists at Adamson Jones The Salon, this guide is designed for every woman who’s ever felt frustrated, misunderstood or nervous about booking a hair appointment. We see you, we get it — and we’ve got you. 🤍

1. Traditional Haircuts Don’t Work on Curls — Here’s Why

Most salons still treat curly hair like straight hair with a bit of ‘bounce’. But your curls have their own unique pattern, volume, porosity and personality. They need:

  • Dry cutting, not wet cuts

  • Shaping based on curl behaviour, not just length

  • A specialist who understands your curl journey and your goals

At Adamson Jones, we cut curls as they live. That means we see the natural pattern, the way your hair dries and behaves — and shape it to enhance your confidence, not control your hair.

2. Frizz Isn’t Your Enemy — It’s a Sign

Frizz doesn’t mean you’ve got ‘bad hair’. It often means:

  • Your curls are thirsty and lacking moisture

  • You’ve got product build-up or harsh ingredients

  • Your curls have been over-stretched with brushing, heat or the wrong haircut

In your Curly Cut Appointment, we’ll assess your hair and scalp health, explain what’s causing frizz — and guide you with expert aftercare that supports your curl goals long term.

3. What You’re Using at Home Really Matters

Most of our curl clients come to us using the wrong products — and it’s not their fault. It’s confusing out there!

If your products include harsh sulphates, silicones or alcohols, you’re likely:

  • Drying out your curls

  • Weighing them down

  • Getting inconsistent results

We’ll help you understand why certain ingredients matter — and show you how to build a simple, effective routine that feels easy to follow and actually works.

4. Confidence Comes from Feeling Heard (Not Just Styled)

You’re not just a number in our chair. With us we take time to understand:

  • Your hair history

  • Your day-to-day routine

  • Your frustrations and fears

From the moment you book, we guide you with what to expect. You’ll receive:

  • A pre-appointment welcome message

  • A thorough consultation at your appointment

  • A personalised aftercare plan emailed to you after

No more guesswork. Just clarity, care and curls you can feel proud of. 🤍

5. Ready to Fall in Love with Your Hair?

Take the Curl Confidence Quiz — find out what your curls really need


Book your first Curly Cut Experience


We’re here to change the way curly hair is treated. And it starts with helping you feel seen, supported and celebrated — from your first click to your follow-up email.

You deserve more than “good enough” curls. You deserve confidence. You deserve experts. You deserve results.

The Adamson Jones Curl Team 🤍